It Takes Guts — An Interview with John Bielenberg
We sat down to chat with our mentor and friend John Bielenberg while he and Marc were in Montana building out the Big Hemp project.
John created the Think Wrong method in the 1990s for those times “when conventional thinking is not going to create the result that you need.”
We discuss how Thinking Wrong applies to projects tackling climate change and changing the status quo — and what it takes to move from a great idea to actually creating change. (Hint: It takes guts.)
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